Blog categories: UX

Make Your Website Work for You

Make Your Website Work for You

When embarking on a new website for your business it is vital that you approach the task with the right set of outcomes. What is the website for? Who is going to using it? What do you want them to do, or learn whilst they are there?

Even more importantly, how are you going to capture their attention in those first few crucial seconds to ensure that they stay on the site long enough to make the effort and expense you have gone...

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Posted on: 15/11/2016   Categories: Search Engine Optimisation, UX, Web Design, Business, Social media, Branding

Are We There Yet - E-Commerce Waiting Times

Are We There Yet - E-Commerce Waiting Times

How long are you willing to wait for what you want? In a shop perhaps you’d be happy to join a queue, well, maybe not happy, but accepting. Online however, waiting time patience is a different story. Digital performance analytics firm Dynatrace has recently released research that suggests that nearly half of us won’t even wait for three seconds. 

Their research shines a spotlight on a problem website developers...

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Posted on: 15/11/2016   Categories: Search Engine Optimisation, UX, Web Design, Business

Good Design Tells a Story

Good Design Tells a Story

Design is an important tool in communication. How something is set out on a page, the colours used, the symbolism it evokes all help to create a powerful and unique message. Sometimes that message is intended to be flippant, or ephemeral, but at other times the message of a design is required to be lasting, driving home consciousness of a serious issue with a power beyond words.

So it is with a flag recently designed for the...

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Posted on: 15/11/2016   Categories: UX, Web Design, Typography, Branding

A Fresh Perspective can be a Rare Delight

A Fresh Perspective can be a Rare Delight

A fresh perspective can be a rare delight, especially when the subject matter itself is so familiar to the audience. In a recent art piece Oliver Curtis has managed to create a witty and thoughtful set of photographs of some of the most famous sites in the world - no mean feat given how often they have been snapped or sketched into 2D existence! How has he done this? Curtis has stood with his back to the monument itself and captured an insightful moment of what lies...

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Posted on: 23/08/2016   Categories: Just for Fun, UX, Business

Debating Data

Debating Data

There is currently an information war being played out at light speed through the cables and wireless systems that inhabit our world. It is a fight for data, or rather, a fight for data ownership and its associated uses.

Every year individuals and organisations are waking up to the potential uses of data to inform and direct research projects. Raw data is extremely powerful. We need look no further than Google and its vast range of free services...

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Posted on: 16/05/2016   Categories: Just for Fun, UX, Business

Blogging about Vlogging, The power of video and content

Blogging about Vlogging, The power of video and content

Vlogging is a powerful tool that helps you communicate a lot of information in a very concise way. It suffers less from competition for valued keywords and phrases than text only blogs, benefits from a much higher rate of engagement and can be shared across more forms of social media. Plus, social media that contains video content is some of the most valued and least crowded out there. 

Unfortunately just like blogging,...

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Posted on: 26/11/2015   Categories: Search Engine Optimisation, UX, Web Design, Infographics, Business, Social media

A picture tells a thousand words, great visual content

A picture tells a thousand words, great visual content

Visual content: The key to killer social media

A picture tells a thousand words. Research by Jerome Bruner, a psychologist from New York University shows that people remember 10% of what they hear, 20% of what they read and a whopping 80% of what they see.

We also know that visuals massively increase the chances of content being shared. In fact posts, articles and tweets with images are over twice as likely to be shared on Facebook...

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Posted on: 26/11/2015   Categories: Search Engine Optimisation, UX, Infographics, Social media

You won't believe what we found out about..

You won't believe what we found out about..

You won't believe what we found out about the downfall of Clickbait and how you actually have to write good content.

We've all been there. A quiet lunchtime in the office or Sunday morning in bed with a hangover, messing about on Facebook. You come across someone promising to show you a photo of a cute UNICORN KITTEN playing with a celebrity who has done something TERRIBLE OMG.

And how often do we click through, only to be disappointed by something tenuously...

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Posted on: 28/10/2015   Categories: Search Engine Optimisation, Just for Fun, UX, Social media

Promoting your blog for beginners

Promoting your blog for beginners

Did you know that the word blog is short for weblog? Or to put it another way, an online journal. Blogs started out as a way an individual could record and share their thoughts and feelings online, but were quickly adopted by business as a way of promoting their products. 

Done well, blogs can create a connection with audiences and help to boost business presence online. Done badly, blogs can make people feel bombarded by corporate nonsense, or worse not be read at all. Here are our...

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Posted on: 28/10/2015   Categories: Search Engine Optimisation, UX, Web Design, Business, Social media

Mobile Site Integration - Are You Ready?

Mobile Site Integration - Are You Ready?

Do you own a smartphone? Chances are that even if you don’t, someone you know does. Despite this, the common public perception is that we are still using desktops as our most preferred way of accessing the internet. Why?

Sure, you might use your iPhone to check your e-mails, post a Facebook update or send the odd Tweet. But when it comes to important tasks like banking or making a purchase, most feel you can’t beat the desktop computer. Don’t they?

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Posted on: 29/08/2014   Categories: UX, Web Design, Business

5 Things That Will Make or Break Your Website

5 Things That Will Make or Break Your Website

The options when it comes to designing the layout and functionality of your website are endless. With emergence of new technology and advanced techniques you are able to create all manner of weird and wonderful designs.

But just because you can doesn’t mean you should. Sometimes simpler is better. Here are 5 things that can make or break your website.

 

1. Confusing Navigation

It is possible to...

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Posted on: 30/07/2014   Categories: Search Engine Optimisation, UX, Web Design, Typography

Why Good Typography Matters

Why Good Typography Matters

One of the first things every designer should invest time in is understanding how important typography can be. Whether it’s for a single logo or a 100 page brochure, correct typography is a fundamental aspect of all good design.

Once they have grasped this importance, they’ll then spend the rest of their careers trying to explain it to clients! 

If you’re reading this because you’re a designer looking for solid reasons...

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Posted on: 17/07/2014   Categories: Just for Fun, UX, Web Design, Business, Typography

Web Design Trends

Web Design Trends

Simple and flat. It sounds more like a coffee. Or perhaps a beginners obstacle course. But it’s actually a continued design trend sweeping across the net that strips everything back to basics. To an almost print level of design.

 

What is Flat Design?

Flat design is an aesthetically pleasing way of displaying a website to ensure it focusses on putting your content front and centre. It strips away all of the noise,...

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Posted on: 08/07/2014   Categories: UX, Web Design

Let’s Talk About User Experience

Let’s Talk About User Experience

As the web has evolved, websites and web applications have become progressively complex. This advancement in functionality has meant that web designers have had to radically change the way they approach the design of websites and applications to ensure they are as simple and easy to use as possible.

In the past no one paid much attention to the users experience. Instead focussing on whether a website ‘looked cool’. It was more important that the design...

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Posted on: 06/07/2014   Categories: UX, Web Design

Let’s Talk About User Experience

As the web has evolved, websites and web applications have become progressively complex. This advancement in functionality has meant that web designers have had to radically change the way they approach the design of websites and applications to ensure they are as simple and easy to use as possible.

In the past no one paid much attention to the users experience. Instead focussing on whether a website ‘looked cool’. It was more important that the design went down well with the...

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Posted on: 13/05/2014   Categories: UX, Web Design

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