Today, the company works with clients of all sizes across a variety of sectors, providing video content, including testimonials, case studies event movies, social media ads and ‘how to’ videos. As well as video, the company offers animation, motion graphics and drone filming.
Darren says he was first introduced to Target Ink via Kelly Wilcox from the design agency, Baker Wilcox, because Rob [from Target Ink] was looking to have a film made. This led to business heading in the other direction as well, as Darren asked us for support with his website. View the Target Ink video below:
“We originally created the website ourselves and, while we weren’t too unhappy with how it looked, we recognised there was more we could do with it,” says Darren. “We didn’t have the skills inhouse, so Rob came over and took the time to understand our business. We knew what the website needed to achieve and Rob explained the best way for us to do that.”
Darren continues: “Getting Target Ink involved meant our website would benefit from a refresh. We also wanted to make it work better for us, so visitors would understand better what we do as a business and signpost people to the content we want them to see. Target Ink has helped us to do that in various ways, including adding specific landing pages.”
Here at Target Ink, we always encourage our clients to regularly add case studies to their websites and Blueprint Film has taken this onboard too.
“We now add case studies frequently and having ongoing support from Target Ink means this is straightforward to do,” says Darren. “The maintenance and support provided also means we can constantly update the website and tweak any areas. Rolling support from Target Ink also means we don’t get any surprise invoices and we aren’t worried about making changes.”
He continues: “As a business, we need to continually ‘get ourselves out there’ and we use quite a few sales tools, whether that’s social media or networking. Rob has helped us to understand how our website fits in alongside all this and everything works together.”
Blueprint Film has also benefited from our SEO services.
“We really didn’t know anything about SEO ourselves and it makes sense to reach out to an expert,” Darren says. “Rob has been really helpful with that and provided some great advice. He’s always on hand to answer any technical questions and give us advice.”